Dear Politicians,

Love Koala

The nation’s favourite mattress maker, Koala Furniture, and Australian politicians have something in common.

They’re both lying experts.

Together with my friends at The Royals, we helped Koala tap into the 2022 Federal Election and send a message to politicians - one lying expert to another.

In addition to press advertising, mobile billboards bearing our message appeared at election sites.

The campaign earned press attention, a spike in website traffic, and pissed off a bunch of politicians.